Local business SEO audit
Find out what's holding your local business website back
A Local Business SEO Audit shows the issues and opportunities that may be limiting your organic visibility, local search performance and customer enquiries, in order of priority.
- No account needed
- Plain-English findings
- Prioritised next steps
For local service businesses. We do not promise rankings, leads or revenue.
Local SEO audit reportIllustration
Illustration only. Not a real report or result.
Common problems
Problems the audit helps identify
Common issues for local service websites. Your site may have some, all or none of them, which is what the audit checks.
Weak service pages
One generic services page, or pages that do not match what customers search for in each area.
Indexing problems
Pages blocked, missing from the sitemap or not being found by Google at all.
Incomplete local signals
Gaps in your Business Profile, business details and service-area coverage.
Slow mobile pages
Heavy images or clumsy layouts that frustrate visitors on phones.
Missed content
Questions customers ask that your site does not answer yet.
Unclear priorities
Reports full of numbers but no view of what to fix first.
What's included
A review across the areas that matter
Four focused areas, each explained on its own page.
Technical SEO audit
Crawling, indexing, sitemap, speed and schema checked so search engines can find and understand your site.
Learn more →On-page SEO audit
Titles, descriptions, headings and page structure reviewed against what customers actually search for.
Learn more →Local SEO and Google Business Profile
Local signals, Business Profile opportunities and service-area page coverage for businesses serving a defined area.
Learn more →Content, competitor and AI search review
Content gaps, keyword opportunities and how clearly your site can be understood by AI search tools.
Learn more →The audit identifies issues and opportunities. Implementation or ongoing SEO support is available separately if you want it.
How it works
Three simple steps
Share your website
Send your website address and a few basic details using the request form.
We review it
We check your site against the areas above and note the opportunities that apply to your business.
Get prioritised findings
You receive what we found and recommended next steps, so you know where to start.
Example audit
What a review looks like
An illustration of the format we use for a local business. It is not a client result.
Real HVAC audit screenshot goes here.
Save it as assets/img/example-audit/hvac-audit-1.webp and replace this box with an <img> tag.
HVAC website review
Findings and report excerpts from a real HVAC website audit will be added here. The same format works for plumbing, roofing, electrical and other trades.
- What we looked at
- What we found
- What we recommended first
No client names, rankings, traffic or revenue figures are shown until real, approved evidence is added.
Our experience
SEO results from our portfolio
Examples of SEO work from other industries. They are not local service client results and we make no promise of similar outcomes.
Globalised Visa Experts
27 to 113Clicks
6.38K to 13.2KImpressions
ZillTech
2 to 76Clicks
500 to 11.2KImpressions
DrawingDelights
0 to 10Referring domains
0 to 35Ranking keywords
Who it's for
Built for local service businesses
If customers find you on Google and you want to know what to fix first, the audit is for you. Small businesses are welcome.
FAQ
Frequently asked questions
What does the audit include?
A review of technical SEO, on-page SEO, local SEO, site structure, performance, content, competitor and keyword opportunities and, where relevant, AI search visibility, with prioritised recommendations.
Which industries do you work with?
Local service businesses of many kinds, including HVAC, plumbing, roofing, electrical, home improvement, landscaping, cleaning, pest control and garage doors.
Do I need to give you access to Google Search Console?
No. We can review your public website and search presence without access. If you choose to share Search Console data, we can use it for more detail.
Will the audit guarantee higher rankings?
No. Nobody can honestly guarantee rankings, leads or revenue. The audit shows what to improve and in what order.
Can you help implement the recommendations?
You can act on the findings yourself or pass them to your web developer. Implementation and ongoing SEO support are available separately if you want them.
How do I receive my audit?
We send your findings to the email address you provide, with the timescale confirmed when we reply to your request.
Is the audit suitable for small local businesses?
Yes. It is designed for local service businesses of any size that have a website.
Is the audit free or paid?
We confirm the offer and any cost when we reply to your request, before any work starts.
See what could be improving your local visibility
Request your audit and get clear, prioritised next steps for your website.